Ref ID: 02710-0010743651
Classification: Social Media
Compensation: $180,000.00 to $200,000.00 per year
As an ideal candidate, you blend journalistic instincts and analytical thinking with a proven ability to turn new and imaginative ideas into reality. As a passionate social media advocate, you possess the ability to guide the development of both long-term and in-the-moment campaigns from concept through implementation, working cross-functionally in a fast-paced environment. o Develop and drive social engagement strategy to ensure targeted user growth, reach, and overall social engagement. o Ensure social strategies are in continual alignment with business objectives. o Measure, evaluate and report performance across social platforms. o Lead the creation, curation and management of all published social content. Collaborate with other team members to create original content. o Develop approach to engaging with followers (e.g., responding to questions or comments), in partnership with customer care and other relevant internal teams. o Maintain social content governance, including creation and maintenance of editorial calendars, style guides, and messaging. o Passionately promote the brand promise and messages throughout the social media landscape. o Direct and manage budgets for creative agencies, third-party vendors, and other suppliers.