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Digital Marketing Operations Manager

Job Description

**NO THIRD PARTY VENDORS**

**NO C2C OPTION, W2 ONLY**

Our client who is a leader in e-commerce fraud prevention is looking for a Digital Marketing Operations Manager who can not only jointly own the strategy of digital marketing, but also own and drive the execution and delivery of said strategy.

The Digital Marketing Operations Manager is responsible for the design, execution and operations of digital tactics including paid and organic social media, SEM, marketing automation and tracking the performance of those channels. The Digital Marketing Operations Manager is agile and has a passion for execution, data, metrics, and reporting. This position reports to the VP of Demand Generation and will support the global demand generation organization.

You Will:
-Manage and report on Marketing Automation programs to highlight opportunities for enhancement to improve metrics & KPIs.
-Develop and execute impactful digital tactics including paid social, organic social, SEM, display and retargeting.
-Lead day-to-day execution of digital campaigns, tactics and programs to drive demand, measured by site traffic, MQLs, Intro Meetings, Pipeline and ultimately closed won business.
-Drive A/B testing to optimize campaign performance and spend.
-Manage database cleanliness, hygiene and segmentation.
-Develop channel metrics and corresponding benchmarks to assess value through analytics, measure success, and recommend campaign optimization based on results.
-Maintain view of latest practices and tools across the industry to identify and drive best practice recommendations. Be a subject matter expert in digital marketing techniques.
-Work cross-functionally with sales, sales ops and marketing to enable optimal campaign execution.


**MUST HAVE EXPERIENCE WITH HUBSPOT AND SALESFORCE**




About TEKsystems:

We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.



The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

If you would like to request a reasonable accommodation, such as the modification or adjustment of the job application process or interviewing process due to a disability, please call 888 472-3411 or email accommodation@teksystems .com for other accommodation options.

Job Requirements

 

Job Snapshot

Location US-NY-Manhattan
Employment Type Full-Time
Pay Type Year
Pay Rate N/A
Store Type Marketing
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Company Overview

TEKsystems, Inc

We’re partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services and real-world application, we work with progressive leaders to drive change. That’s the power of true partnership. TEKsystems is an Allegis Group company. Learn More

Contact Information

US-NY-Manhattan
Jennifer Enright
Snapshot
TEKsystems, Inc
Company:
US-NY-Manhattan
Location:
Full-Time
Employment Type:
Year
Pay Type:
N/A
Pay Rate:
Marketing
Store Type:

Job Description

**NO THIRD PARTY VENDORS**

**NO C2C OPTION, W2 ONLY**

Our client who is a leader in e-commerce fraud prevention is looking for a Digital Marketing Operations Manager who can not only jointly own the strategy of digital marketing, but also own and drive the execution and delivery of said strategy.

The Digital Marketing Operations Manager is responsible for the design, execution and operations of digital tactics including paid and organic social media, SEM, marketing automation and tracking the performance of those channels. The Digital Marketing Operations Manager is agile and has a passion for execution, data, metrics, and reporting. This position reports to the VP of Demand Generation and will support the global demand generation organization.

You Will:
-Manage and report on Marketing Automation programs to highlight opportunities for enhancement to improve metrics & KPIs.
-Develop and execute impactful digital tactics including paid social, organic social, SEM, display and retargeting.
-Lead day-to-day execution of digital campaigns, tactics and programs to drive demand, measured by site traffic, MQLs, Intro Meetings, Pipeline and ultimately closed won business.
-Drive A/B testing to optimize campaign performance and spend.
-Manage database cleanliness, hygiene and segmentation.
-Develop channel metrics and corresponding benchmarks to assess value through analytics, measure success, and recommend campaign optimization based on results.
-Maintain view of latest practices and tools across the industry to identify and drive best practice recommendations. Be a subject matter expert in digital marketing techniques.
-Work cross-functionally with sales, sales ops and marketing to enable optimal campaign execution.


**MUST HAVE EXPERIENCE WITH HUBSPOT AND SALESFORCE**




About TEKsystems:

We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.



The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

If you would like to request a reasonable accommodation, such as the modification or adjustment of the job application process or interviewing process due to a disability, please call 888 472-3411 or email accommodation@teksystems .com for other accommodation options.

Job Requirements

 
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